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This Successful Entrepreneur Shares How to Find Opportunity Where It Seemingly Doesn’t Exist

This Successful Entrepreneur Shares How to Find Opportunity Where It Seemingly Doesn't Exist

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Editor’s Note: Entrepreneur’s "20 Questions" series features both established and up-and-coming entrepreneurs and asks them a number of questions about what makes them tick, their everyday success strategies and advice for aspiring founders.

If you go to Brandless.com , you’ll find a variety of products — foods, health and beauty aids, household items that are all non-GMO, organic, non-toxic and sustainable. And while you might think that high quality means high cost, think again. Every item on the recently launched ecommerce platform retails for just $3.

“I wanted to build a community of people that had a shared belief system; we were building not just a product, brand, company or even a new category. But we are really unlocking a movement that is driven by a collectively held belief that everyone deserves better,” Brandless CEO and co-founder Tina Sharkey told Entrepreneur . “And better doesn’t need to cost more.

And Sharkey […]

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